Functional mushrooms are ‘popping up’ everywhere. Consumers will find them in coffee, mocktails, capsules, shakes, oatmeal, granola bars – you name it, and the mushrooms are there.
These mushrooms are different from the magic mushrooms that contain psilocybin – functional mushrooms will not make consumers hallucinate or induce other mind- or mood-altering effects. Instead, they’re celebrated for their positive effect on consumers' health, wellness, and overall well-being. Product reviews frequently mention improved focus and attention, gut health, sleep quality, and mood, among other positive feelings.
At Truffly Made, many of our customers craft gummies infused with various cannabinoids. More recently, we’ve seen a surge of interest in gummies made with functional mushrooms, and we believe this fast-growing market presents an exciting opportunity to expand your infused candy product line.
Different Varieties Offer Different Benefits
Mushrooms have been a staple in global diets for centuries — as sources of protein and vitamin D, meat alternatives, and even tea ingredients. From truffle fries to shiitake broth, their culinary uses are vast. Mushrooms also have deep medicinal roots, with documentation of their uses dating back thousands of years. Modern science has confirmed many nutritional components, and is now exploring the medicinal properties of various types of mushrooms.
Scientific research has established a number of positive properties, and while more than 200 species of mushrooms have been identified as medicinal, several have become widely-known for particular benefits:
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Lion’s Mane: Linked to improved cognitive function, and potential reductions in depression and inflammation.
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Turkey Tail: Known for its gut health support, antioxidant activity, and potential cancer-fighting properties.
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Cordyceps: May improve circulation, boost libido, enhance exercise performance, and help regulate blood sugar.
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Shiitake: Shown to support immune function, regulate blood pressure, and improve cholesterol levels.
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Chaga: Recognized for anti-inflammatory effects and its role in reducing cholesterol and blood sugar.
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Reishi: Known to reduce oxidative stress, boosting the immune system and improving both gut health and mood.
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Meitaki: Ofers cardiovascular protection and contains anti-aging, antioxidant, and antimicrobial properties.
While human studies are still in early stages, the existing data shows strong potential for these fungi to support a wide range of wellness goals.
Mushrooms Are Seeing Healthy Growth
The functional mushroom sector is booming, with projections estimating the global market will grow to a predicted value of $65.83 billion by 2040 — a CAGR of 11.2%. While Asia-Pacific encompasses the largest market, North America is the fastest-growing, making it a prime opportunity for business expansion.
As consumers increasingly prioritize natural and healthy lifestyles, companies that integrate functional mushrooms into their product line are well-positioned to grow along with the industry. Complementing these fungi with other adaptogens, natural flavors, and organic ingredients can elevate the appeal for mushroom gummies as a supplement to support overall wellness.
Diverse Opportunities Can Build Your Business
The ability to mix and match mushrooms with other organic extracts means there are many possibilities for creating unique product offerings to your customers. The increasing demand combined with the variety of available adaptogens, plant extracts, and cannabinoids means there are practically infinite possibilities of unique combinations and recipes.
From sleep support to immunity and mental clarity, the possibilities are nearly endless. Custom blends not only help target specific wellness concerns, but also create space for your brand to shine with distinctive offerings in a competitive market.
Make It Memorable With Our Mushroom Mold
While gummies of any shape can deliver the functional benefits consumers are seeking, our new mushroom mold is the perfect solution to add eye-catching appeal. Our high-quality silicone mushroom mold contains 80 cavities and is compatible with our Universal Demolder, allowing you to produce bulk amounts of functional mushroom gummies quickly and efficiently.
Dialing in your new recipes can be easy, too. Our team of chemists and confectionary experts can help make sure your gummies have exceptional flavor and texture with accurate and consistent dosing, meaning your products will be among the best in the market.
Curious about adding functional mushroom gummies to your product lineup? We’re here to help. Reach out to our team at info@trufflymade.com to get started.